Qualitative Research & Consumer Insights
Ozzie Has Questions utilizes qualitative research to help you reach and understand your audience — what drives them, what inspires them, and what they need from you. We deliver high-touch, high-octane research that uncovers the insights that help your business thrive.
Explore our servicesOur approach
With over a decade of experience as a corporate qualitative consultant, Ozzie Totten has the skills and the savvy to understand your audience on a personal level — uncovering their truth and bringing forward the insights that help your business thrive.
Focus groups, in-depth interviews, and online communities — connecting you with the voices that matter most.
Shop-alongs, in-home immersions, and bespoke research approaches tailored to your specific questions.
Empathy-driven ethnography that surfaces authentic human truths beyond what surveys can reach.
Understand how your audience feels about your brand, product, or ideas through event and community-based research.
Quickly and accurately capture your impact on the community in the moments that matter.
Strategic guidance to clarify your research goals, identify key questions, and align your team on a path forward.
About OHQ
Ozzie Totten founded OHQ in early 2024 after a decade at larger corporate insights agencies. OHQ is driven by a desire to center human connection in qualitative research, exploring the drives and desires of people on topics that truly matter. Based in Miami Beach, OHQ serves clients in the arts, CPG, and technology fields, among others.
Meet Ozzie
